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As of 2019, mobile devices, excluding tablets, generated about half of all website traffic globally.

When planning your digital presence or thinking about marketing campaigns, remember that roughly half of your customers and prospects could be interacting with you on a mobile device. Make sure it is easy for your users to navigate the digital experience you create.

(Statista, 2020) (Source: 2022 Marketing Statistics, Trends & Data — The Ultimate List of Digital Marketing Stats